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  • Slide Two

    Your Outsourced Marketing Team

  • Slide One

    “Highly recommended. Knows how to build a strong, digitally-led and community-focused brand with effective content-led marketing.”

    Alex Martinez, CEO, Procurement Leaders
  • Slide Two

    We are data-driven marketing strategists, creative planners,
    multi-channel campaign managers & content-led marketing experts

  • Slide One

    “A very clear vision of data strategy required to achieve success.”

    Kelly Walls, former Head of Database Marketing, Top Right Group
  • Concept

    “Fresh ideas to achieve the brand objectives and clear operational plan.”

    Jenny Adams, Editor-in-Chief, FundForum (Informa)
  • Slide Two

    B2B Events Businesses

    B2B Publishers

    B2B Intelligence Providers

    Trade Associations

  • Slide One

    “Clear thinking, great analytical skill and delivery. Helped drive the brand forward and connect with the event community.”

    Ian McGarrigle, Director, Pelham Bell Pottinger
  • Slide Two

    Attract the Right Quality & Quantity of Events Attendees

    Attract, Retain & Grow Subscriptions

    Attract & Retain Members

    Engage Targeted Communities

WHAT WE DO

Marketing Pro Group is your outsourced marketing team.

Our leadership team has over 16 years’ international marketing experience, an established reputation and a strong track record in successfully bringing together digital and traditional promotional tools and channels to achieve commercial objectives.

We are data-driven marketing strategists, creative planners, multi-channel campaign managers and content-led marketing experts.

ExpertiseWe work with leaders and senior management teams of:

  • B2B events businesses
  • B2B publishers
  • B2B intelligence providers
  • Trade associations

To:

  • Attract the right quality and quantity of events attendees
  • Attract, retain and grow subscriptions
  • Attract and retain members
  • Engage targeted communities

OUR SERVICES

Strategy & Planning

Strategy & Planning

  • Strategic reviews/marketing audits
  • Marketing strategy
  • Campaign planning
  • Content planning
  • Data strategy, data audits and data planning
  • Analytics, measurement and reporting tools
Project Management

Project Management

  • Management of data research/build
  • Management of integrated, multi-channel campaign delivery
  • Management of content delivery
  • Management of partnership marketing
Campaign Delivery

Campaign Delivery

  • Concept and branding
  • Content creation
  • Website build and maintenance
  • Email marketing
  • PURL campaigns
  • Direct mail campaigns
  • Telemarketing campaigns
  • Social media
  • PPC and remarketing
  • SEO
  • Partnership marketing

WHO WE WORK WITH

We work with leaders and senior management teams of B2B events businesses, B2B publishers, B2B intelligence businesses and trade associations. Brands we have successfully grown in our 16 years of international marketing include:

SSON
Retail Week
HSJ
Fund Forum
LGC
World Retail Congress
Inside
Bett
WAF
Institute of Customer Service
Nursing Times
Med Tech World
Drapers
Flame
Patient Safety
NICE
Event Marketing Summit
Utility Week
Mlex
EIC

WHO WE ARE

Derryn Coetzee

DERRYN COETZEEManaging Director & Marketing Strategist

Helen Coetzee

HELEN COETZEEMarketing & B2B Brand Strategist

MAGDA KASPRZYCKA

MAGDA KASPRZYCKA Marketing Associate

STEFAN STANICA

STEFAN STANICA Senior Developer

KIRSTY JOYNSON

KIRSTY JOYNSON Marketing Associate

DANIEL DUZUROV

NEIL SHAND Senior Designer

Loryn Mitru

LORYN MITRU Developer

SARA BASSETTY

SARAH BASSETT Business Development Associate

HELLEN KEEVY

HELEN KEEVY Copywriter